Sitevolume
With Sitevolume you can get an idea of the popularity of your search terms in 5 different popular Web 2.0 sites : Digg, Myspace, Youtube, Flickr and Twitter.
I tried Sitevolume with three search terms : Twitter, Pownce and Jaiku. I tried these terms on 4 of the 5 available sites. It does not make sense to look how often search term "Twitter" is found within Twitter itself and compare this to the number of hits for two of its competitors.
Have a look yourself at the printscreens below. In all cases, Twitter obtained more search results than its two competitors.
Search for Twitter, Sitevolume, Pownce, Jaiku on Digg
Search for Twitter, Sitevolume, Pownce, Jaiku on MySpace
Search for Twitter, Sitevolume, Pownce, Jaiku on YouTube
Search for Twitter, Sitevolume, Pownce, Jaiku on Flickr
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